If your supermarket routine feels like it’s in need of a refresh, it's time to meet the European grocery shopping method.

And no, this doesn't involve pushing a cart while juggling snacks or taking leisurely strolls through giant warehouse stores.

Instead, this trendy method—popular on TikTok—focuses on a more intentional and streamlined way of shopping, inspired by Northern European habits.

Unlike the typical American approach, where we often stock up on food for the week (or longer), buying everything in one go, the European method is all about buying fewer items more frequently.

It’s about focusing on specific meals, carefully planning your recipes, and sourcing quality ingredients. While this might seem like it takes more time, it’s actually more enjoyable, cost-effective, and less wasteful.

Why the European Shopping Method Works

In Europe, homes are often smaller than in the U.S., which means limited storage space for food. This practical reality influences the way Europeans shop.

By purchasing only what’s needed for a few days’ worth of meals, they’re able to keep their kitchens organized without overcrowding their fridges. This method doesn’t just make sense logistically—it also helps create an environment for fresh, delicious meals.

How to Embrace the European Grocery Shopping Method

The first step to adopting this method is to plan ahead. Think about the meals you want to cook: Are you preparing a roast chicken and vegetables that you’ll turn into a pie the next day?

Or maybe you’re dreaming of a stir-fry or a comforting of soup? Whatever the recipe, ensure you have a clear idea of what you need before heading to the store, to avoid purchasing unnecessary items that might go to waste.

The European method also encourages a multi-stop shopping experience. Instead of buying everything at one big supermarket, you may visit various specialty shops: the farmers' market, a butcher, a cheese shop, or a bakery.

While this approach works best in walkable European cities, where these stores are close by, you can still find ways to make it work for you, even if it means occasionally making an extra stop.

Who Benefits from the European Grocery Shopping Method?

The European method is perfect for people with small kitchens or anyone cooking for one or two. By buying only what’s needed and keeping perishables to a minimum, you can avoid crowding your fridge and save space.

It's also a great fit for those on a budget. You’ll be able to skip bulk buys and reduce the risk of impulse purchases that lead to food waste—no more tossing out that forgotten vegetable that’s wilted in the fridge.

The European grocery shopping method can not only help you save money but also encourage a more thoughtful, sustainable way to shop.

By planning ahead, choosing quality ingredients, and embracing smaller, more frequent shopping trips, you’ll enjoy fresher meals and avoid food waste—making this method a win-win for both your wallet and your health.